Tag: "mobile marketing"

Maximizing the Business Benefits of Marketing & Sales Promotion Automation

Modern marketers use marketing and sales promotion automation to create new ways of appealing to customers by tracking and monitoring the progress of a marketing campaign. Automation helps marketers to keep track of customers, right from time customers view a product to the point where they convert and purchase the product. This data provides marketers with information on which marketing campaigns and promotions are the most effective.   Marketing Automation

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How to Develop a strong mobile marketing strategy

We all know that mobile is an important medium to reach out to customers, yet many marketers do not how to use mobile as an effective medium in their marketing campaigns. Gartner 2014 marketer’s journal reports that mobile devices will win over all other digital mediums by 2016   Let’s look at some of the key reasons why mobile marketing is critical for brands and marketers   Connect directly to the right

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